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Best Kpop Music Videos Of 2024: The Kpop scene in 2024 has been a treasure trove of cinematic music videos, innovative choreography and addictive melodies. From solo ventures by top artists to group efforts that pushed creative boundaries, the year was filled with standout visuals. Here’s a look at some of the most captivating Kpop music videos of 2024 (in no particular order) that are worth watching on repeat.

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Best Kpop Music Videos of 2024 (Image: X)

BTS Jimin's Who

Jimin’s Who, the lead single from his second studio album Muse, is a striking performance piece. Released on July 19, 2024, the music video features Jimin performing in an abandoned warehouse, illuminated by a neon sign spelling out Who. Flanked by dancers, the choreography is intense and perfectly complements the song’s emotional depth. The track’s success is undeniable—it topped global Spotify charts, debuted at No. 4 on the UK Singles Chart and reached No. 14 on the Billboard Hot 100, marking another milestone in Jimin’s illustrious solo career.

aespa's Whiplash

Whiplash, the lead single from aespa, is an EDM-inspired anthem with fast-paced bass and house beats. The monochrome-themed music video stands out for its bold visuals and empowering lyrics about forging one’s own path. The energetic beats make it a perfect soundtrack for workouts or moments of self-reflection.

BTS V's Winter Ahead Featuring Park Hyo Shin

Winter Ahead is a cinematic masterpiece that pairs melancholic warmth with artistic visuals. The six-minute video alternates between serene wintry landscapes and nostalgic moments, emphasizing themes of solitude, love and longing. V’s acting skills shine through, adding another layer of depth to the song. The video’s storytelling and cinematography make it an unforgettable experience.

BTS RM's Lost

RM’s Lost is a thought-provoking music video that starts with a quirky introduction by two hosts on The Lost Show. The narrative follows RM navigating a maze, symbolizing feelings of confusion and searching for meaning. The video’s turning point highlights the importance of friendship in finding one’s way. The alternative pop song resonates with those grappling with uncertainty, offering solace and hope.

TWICE's Strategy Featuring Megan Thee Stallion

TWICE’s Strategy, featuring Megan Thee Stallion, combines the group’s signature charm with a fresh twist. The music video, themed around magazine covers, showcases each member in vibrant settings, transitioning to a playful party vibe in pyjamas in some part of the choreography. The collaboration seamlessly blends TWICE’s pop sensibilities with Megan’s bold energy, creating a track that’s both visually and musically dynamic.

ATEEZ's Ice On My Teeth

Ice On My Teeth, the title track from ATEEZ’s Golden Hour:Part.2, is a hip-hop and trap-inspired anthem with a unique violin-infused beat. The song’s empowering message of self-worth and confidence is perfectly matched by the music video’s bold visuals and dynamic choreography. Member Yunho described the track as a celebration of individuality and resilience, making it ATINY's favourite.

LISA's New Woman Featuring Rosalía

LISA’s New Woman, a collaboration with Spanish singer Rosalía, is an empowering anthem that celebrates femininity and independence. The music video, released on August 16, 2024, showcases stunning visuals and Lisa’s commanding presence. Fully in English, the track is a standout piece that highlights Lisa’s versatility as an artist.

Rosé's APT. Featuring Bruno Mars

Rosé’s APT., a collaboration with Bruno Mars, broke records as the first song by a female Kpop soloist to enter the Billboard Hot 100’s top 10. Released on October 18, 2024, the music video is a celebration of fun and camaraderie, inspired by a traditional Korean drinking game. With over 660 million views, it’s a global sensation that’s perfect for lightening the mood.

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Jennie's Mantra

Jennie’s Mantra, her first solo release under Odd Atelier, is a visually stunning music video that celebrates inner and outer beauty. Set against aesthetically pleasing backdrops, Jennie commands attention with her charisma and artistry. The English-language track is a testament to her individuality and star power.

IVE's Heya

IVE’s Heya, the lead single from their EP Ive Switch, is a hip-hop-infused track with lyrics inspired by folk tales. The music video combines traditional storytelling elements with modern aesthetics, creating a visually rich experience. The song’s catchy beats and engaging visuals make it a standout release from the group.

IU's Love Wins All

When IU and BTS V join forces, magic is bound to happen. Love Wins All tells a poignant love story set against the backdrop of an apocalyptic world. The music video’s cinematic brilliance, combined with IU’s angelic vocals and V’s emotive presence, creates a heart-stirring masterpiece. It’s a tale of resilience and love that leaves a lasting impression.

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