• Source:ANI

Ahead of the inauguration of Ayodhya Ram Temple on January 22, the demand for Ramcharitmanas, the holy book based on the life of Lord Ram, has increased manifold in the past few days. 

The manager of Gorakhpur-based Gita Press, Lalmani Tiwari, told news agency ANI on Friday that there is a shortage in the supply of the holy epic due to a surge in demand ahead of the consecration ceremony of Ram Temple in Ayodhya. However, efforts are underway to meet the demands.

"Since the day the dates were announced for the ‘pran pratishtha’ ceremony, the demand has increased for our books. All our branches are communicating the same things to us. People are getting excited about reading Ramcharitmanas, Hanuman Chalisa and Sunder Kaand. There is limited space and infrastructure here so that is a reason we would not be able to match the demand. Suddenly, the demand has increased recently," Lalmani Tiwari told ANI. 

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Meanwhile, Devidayal Agarwal, the trustee of the publishing company said that Gita Press requires more space to manufacture its copies in large quantities.

“In the last 6 months, demand has skyrocketed, and the supply to fulfil demands seems impossible in the current setup. Gita Press needs a large area to fulfil supply targets," he said.

The grand consecration ceremony will take place in Ayodhya on January 22. Prime Minister Narendra Modi will preside over the consecration ceremony. The Vedic rituals for the 'Pran-Pratishtha' ceremony of Ram Lalla (infant Lord Ram) in Ayodhya will begin on January 16, a week before the main ceremony. 

The event has garnered significant attention and it will be witnessed by several VVIP guests from India and abroad receiving invitations to participate in the auspicious occasion in Ayodhya.