In today’s streaming & gaming-driven world, you don’t need to spend a fortune to get a “premium” TV. For under ₹40000, you can now grab models that offer 4K resolution, HDR support like HDR10+/Dolby Vision, smart OS platforms with voice and app support, and even QLED or quantum-dot displays. These sets deliver vibrant colour, deep contrast, and smart connectivity (multiple HDMI ports, Wi-Fi, Bluetooth) that previously cost much more. The key? Finding the right balance between features and panel quality look for decent audio output, good refresh rate (60 Hz being common in this segment), and smart firmware that will keep up with streaming services. With the right pick, you’ll enjoy cinematic visuals, gaming responsiveness and future-proof connectivity without breaking the ₹40,000 budget.
Affordable TVs With Premium Features: Best Picks Under ₹40000
LG 126 cm (50 inches) UA82 Series 4K Ultra HD Smart webOS LED TV 50UA82006LA
The LG UA82 Series 50-inch TV pairs a sharp 4K panel with LG’s α7 4K Gen8 processor for clear, detailed visuals that stay smooth even during fast scenes. HDR10 and HLG add better contrast and depth, while FILMMAKER Mode keeps movies true to their original tone. The TV runs on the latest webOS 25 platform with easy app access, voice control, and smart home support. Dolby Atmos and AI Sound Pro give it wide, layered sound that suits both movies and sports. It includes a Game Dashboard and ALLM for responsive console play. With Wi-Fi, Bluetooth 5.0, and multiple HDMI ports, it connects quickly to all devices. Designed slim and minimal, it’s a practical 4K upgrade under ₹40,000.
Bank Offers & Cashbacks
- 5% cashback with Amazon Pay ICICI Credit Card for Prime users.
- 10% instant discount (up to ₹1,500) on J&K Bank Mastercard.
- ₹1,000 flat off on OneCard EMI purchases.
- Up to ₹2,900 EMI interest savings on select credit cards.
- ₹50 cashback via Amazon Pay Later on orders above ₹300.
Specifications:
- Display:50" 4K UHD (3840 × 2160), 60 Hz, HDR10 / HLG
- Processor:α7 4K Gen8
- Sound:20 W output, Dolby Atmos, AI Sound Pro
- OS:webOS 25 with ThinQ AI
- Connectivity: 3 HDMI, 1 USB, Wi-Fi, Bluetooth 5.0, Ethernet
- Dimensions:112.2 × 65.4 × 6.8 cm | Weight 9.4 kg
Reasons to buy:
✓Crisp 4K picture and strong color accuracy for the segment
✓Dolby Atmos audio makes movies and sports more engaging
Reason to avoid:
✗Screen brightness could be higher for daylight viewing
01Haier 108 cm (43 inches) 4K Ultra HD Smart LED Google TV L43FG (Black)
The is a practical 43-inch 4K Google TV from Haier that focuses on everyday performance. The panel delivers sharp 3840×2160 detail and stable motion thanks to MEMC, so sports and action look clean. Dolby Audio provides clear dialogue and decent volume for living rooms without a soundbar. Google TV organises apps like Netflix, Prime Video and YouTube into a simple home screen; Chromecast and Google Assistant are built in for casting and voice commands. It has four HDMI inputs and two USB ports, so consoles and set-top boxes stay connected. Wall-mount and table-stand options are included, and the unit is light enough for easy installation. Warranty covers one year on the product plus an additional year on the panel. Overall, it’s a no-nonsense 4K set for everyday viewing with confidence.
Bank Offers & Cashbacks
- Cashback: Up to 5% back with Amazon Pay ICICI Bank credit card for Prime members (3% otherwise).
- Instant bank discounts: Various card discounts available (OneCard, PNB, Yes Bank, J&K Mastercard, etc. check T&C).
- No-cost EMI: Available via Amazon Pay Later and select EMI partners (bank processing fees may apply).
- Amazon Pay reward: ₹50 cashback on eligible Amazon Pay Later transactions over ₹300.
Specifications:
- Display:43" 4K UHD (3840×2160) | 60 Hz | HDR10
- Motion tech:MEMC
- Audio:24 W | Dolby Audio
- Smart platform:Google TV with Chromecast and Google Assistant
- Ports:Ports 4 × HDMI | 2 × USB | Optical out | Ethernet
- Wireless:Wi-Fi, Bluetooth
- Viewing angle:178° | Brightness: ~250 cd/m² (typical)
- Dimensions:23.3D × 95.7W × 62H cm | Weight: 7.3 kg
Reasons to buy:
✓Smooth motion handling for sports and fast action.
✓Plenty of ports and built-in Google TV +
Reason to avoid:
✗Modest peak brightness HDR highlights won’t “pop” in very bright rooms; consider a brighter panel or external lighting control for best HDR.
02Samsung 138 cm (55 inches) Crystal 4K Vista Ultra HD Smart LED TV UA55UE81AFULXL
Samsung’s 55-inch Crystal 4K Vista TV brings bright, detailed visuals with lifelike colour and even contrast. The Crystal 4K processor handles upscaling smoothly, and HDR10+ adds depth in both dark and bright scenes. The panel’s PurColor and UHD Dimming features keep tones natural and clear during movies or sports. Running on Samsung’s Tizen system, it opens major apps quickly and supports voice assistants for hands-free control. The 20-watt speakers use Object Tracking Sound and Q-Symphony for better depth, especially when paired with a compatible soundbar. With Wi-Fi, Bluetooth 5.2, and three HDMI ports, it connects easily to consoles and streaming devices. The narrow bezel design keeps it modern and space-friendly a dependable large-screen 4K TV that fits comfortably under ₹40,000 during sale pricing.
Bank Offers & Cashbacks
- 5% cashback via Amazon Pay ICICI Credit Card (Prime members).
- 10% instant discount (up to ₹1,500) on J&K Bank Mastercard.
- ₹1,000 flat off on OneCard EMI.
- Up to ₹2,400 EMI interest savings on select credit cards.
- ₹50 cashback on Amazon Pay Later for orders above ₹300.
Specifications:
- Display:55" 4K UHD (3840 × 2160), 50 Hz, HDR10+, PurColor, UHD Dimming
- Processor: Crystal 4K Processor
- Audio:20 W speakers, Object Tracking Sound, Q-Symphony
- OS:Tizen with Alexa / Google Assistant
- Connectivity:3 HDMI, 1 USB, Wi-Fi 5, Bluetooth 5.2, Ethernet
Reasons to buy:
✓Sharp and consistent picture quality with strong colour tone
✓Modern, slim build with easy smart navigation
Reason to avoid:
✗50 Hz panel may show mild blur in fast-paced games
03Sony 108 cm (43 inches) BRAVIA 2M2 Series 4K Ultra HD Smart LED Google TV K-43S22M2-3 Years Warranty for Limited Period
Sony’s BRAVIA 2M2 43-inch combines compact size with class-leading processing for clear 4K pictures. The 4K Processor X1 and 4K X-Reality PRO upscale lower-res sources while Live Color keeps tones natural. MotionFlow XR 200 smooths fast action and HDR10/HLG preserve contrast. Sound uses open-baffle speakers, DTS X and Dolby Atmos support for a surprisingly wide stage from a slim cabinet. Google TV brings straightforward app access, voice search and Chromecast built-in; Apple AirPlay 2 and HomeKit are supported too. Four HDMI ports, eARC and ALLM-ready inputs make it game and soundbar friendly. With a three-year limited warranty offer, this 43-inch BRAVIA balances picture quality, smart features and connectivity for a compact living room or bedroom. Set up is simple with an intuitive remote, built-in Wi-Fi, and regular firmware updates for improvements.
Bank Offers & Cashbacks
- Flat ₹1,000 instant discount on all bank credit & debit card transactions (T&C apply).
- 5% back with Amazon Pay ICICI Bank credit card for Prime members (3% for others).
- ₹50 cashback via Amazon Pay Later on orders above ₹300.
- Additional instant discounts on select cards (OneCard, PNB, Yes Bank, RBL, etc.) check merchant T&C.
- No Cost EMI available on Amazon Pay Later (check eligibility).
Specifications:
- Display:43" 4K UHD (3840×2160) /60 Hz | HDR10 / HLG
- Processor:4K Processor X1 | 4K X-Reality PRO | MotionFlow XR 200
- Audio:20 W | Open-baffle speakers | DTS:X, Dolby Atmos
- Smart OS:Google TV | Chromecast built-in | Apple AirPlay 2 / HomeKit
- Warranty:3-year limited warranty for a limited period
Reasons to buy:
✓Excellent upscaling and motion handling for a compact 4K set.
✓Useful connectivity for gaming and soundbar setups
Reason to avoid:
✗Peak brightness and contrast are modest
04Panasonic 127 cm (50 inches) 4K Ultra HD Smart LED Google TV TH-50PX660DX (Black)
The Panasonic TV is a 50-inch 4K Google TV that delivers solid picture quality and useful smart features without a premium price. Its HDR10+ panel, Hexa Chroma Drive and Wide Colour Enhancer produce natural hues and improved contrast, while 4K upscaling sharpens HD sources. Noise reduction and wide viewing angles keep the image clean from off-centre seats. Audio comes from a 20W stereo system with Dolby Digital and a built-in home-theatre mode that keeps dialogue clear. Google TV provides quick access to Netflix, Prime Video and YouTube, plus Chromecast and voice control via Google Assistant. The set includes both pedestal and wall-mount options, built-in Wi-Fi, 16GB storage and straightforward menus a practical 4K pick for living rooms and bedrooms. Easy setup and reliable performance suit daily viewing needs well.
Bank Offers & Cashbacks
- 5% back with Amazon Pay ICICI Bank credit card for Prime members (3% for others).
- ₹50 cashback via Amazon Pay Later on orders above ₹300.
- Instant bank discounts up to ₹1,500 on selected cards (check T&C for eligibility).
- No Cost EMI options available via Amazon Pay Later and Bajaj Finserv (eligibility and processing fees may apply).
Specifications:
- Display: 50" 4K UHD (3840×2160)
- Audio:20 W, Dolby Digital | Home Theatre mode
- Smart OS:Google TV | Chromecast built-in | Google Assistant | Screen Mirroring
- Connectivity:3 × HDMI 2 × USB | Wi-Fi | Bluetooth 5.1 | Optical Out
- Storage / RAM:16 GB / 2 GB
Reasons to buy:
✓Accurate colours and consistent HDR performance for the price.
✓Pedestal and wall-mount options make installation flexible.
Reason to avoid:
✗Built-in speakers lack deep bass
05
Best 4K Smart TVs Under ₹40,000: Feature Comparison
Looking for the right 4K smart TV under ₹40,000? Here’s a quick comparison of top models to help you choose based on display, audio, smart features, and connectivity. Compare specs, pros, and cons at a glance before making your pick.
|
Brand & Model |
Screen Size |
Display & HDR |
Processor |
Audio |
Smart OS |
Connectivity |
|
LG UA82 Series |
50" |
4K UHD, HDR10/HLG |
α7 4K Gen8 |
20W, Dolby Atmos, AI Sound Pro |
webOS 25, ThinQ AI |
3 HDMI, 1 USB, Wi-Fi, Bluetooth 5.0, Ethernet |
|
Haier 43" 4K Google TV |
43" |
4K UHD, HDR10 |
– |
24W, Dolby Audio |
Google TV with Chromecast & Google Assistant |
4 HDMI, 2 USB, Optical, Ethernet, Wi-Fi, Bluetooth |
|
Samsung 55" Crystal 4K Vista |
55" |
4K UHD, HDR10+, PurColor, UHD Dimming |
Crystal 4K Processor |
20W, Object Tracking Sound, Q-Symphony |
Tizen with Alexa/Google Assistant |
3 HDMI, 1 USB, Wi-Fi 5, Bluetooth 5.2, Ethernet |
|
Sony BRAVIA 2M2 |
43" |
4K UHD, HDR10/HLG |
4K Processor X1, 4K X-Reality PRO, MotionFlow XR 200 |
20W, DTS:X, Dolby Atmos, Open-baffle |
Google TV, Chromecast, Apple AirPlay 2/HomeKit |
4 HDMI, eARC, ALLM-ready, Wi-Fi |
|
Panasonic 50" 4K Google TV |
50" |
4K UHD, HDR10+, Hexa Chroma Drive, Wide Colour Enhancer |
– |
20W, Dolby Digital, Home Theatre mode |
Google TV, Chromecast, Google Assistant |
3 HDMI, 2 USB, Wi-Fi, Bluetooth 5.1, Optical |
Read More: Is 100 Inch Good Enough For A Smart TV? Insight Into Top 5 Models
Disclaimer: At Jagran, we prioritize providing the up-to-date information on the latest trending commodities and goods. This Article is written and vetted by our in-house category authors in sync with the Google guidelines on product reviews and shoppable content. Jagran is in an associate partnership, so we may earn a part of the revenue when you make a purchase. We shall not be liable for any claim under applicable laws, including but not limited to the Consumer Protection Act, 2019, concerning the products. The products listed in this article are in no particular order of priority.
Faq's
- Which is the best 4K smart TV under ₹40,000 in India right now?+Among the top contenders, the LG UA82 50-inch and Samsung Crystal 4K Vista 55-inch stand out for their crisp 4K panels, HDR performance, and dependable processors. The Sony BRAVIA 2M2 is also a great pick for smaller rooms, thanks to its superior upscaling and colour accuracy.
- Are TVs under ₹40,000 good for gaming and streaming?+Yes. Most TVs in this range like the LG, Haier, and Samsung models offer ALLM (Auto Low Latency Mode), MEMC, and HDR10+ for smooth gaming and cinematic streaming. While 60 Hz panels are standard, they deliver enough responsiveness for console and casual PC gaming.
- What features should I look for before buying a TV under ₹40,000?+Prioritize 4K UHD resolution, HDR10 or Dolby Vision support, smart OS (Google TV or webOS), and multiple HDMI 2.0/2.1 ports. Also, check for Dolby Audio or Atmos sound, Bluetooth 5.0 or above, and Wi-Fi 5/6 to ensure seamless connectivity and future-ready performance.
You May Also Like