- By Srishti Pandey
- Sun, 24 Mar 2024 12:50 PM (IST)
- Source:JND
Actor Jitendra Kumar, popularly known as Jeetu Bhaiya, recently shared his thoughts on why TVF stands out compared to Bollywood in a podcast with YouTuber Raj Shamani. TVF (The Viral Fever) has emerged as a powerhouse of content creation, particularly in the digital space, resonating with the younger audience like never before. Led by a team that understands the pulse of the youth, TVF has been instrumental in shaping the entertainment landscape with its unique storytelling and relatable narratives.
According to Jitendra, TVF's success stems from its focus on storytelling fundamentals, something that was lacking in mainstream Bollywood. He noted that while Bollywood relied heavily on star power to evoke emotions, TVF chose to connect with its audience through genuine storytelling, establishing a deeper emotional bond.
"TVF decided to go back to basics," Jitendra remarked, emphasizing the importance of connecting with people on a personal level. This approach has not only endeared TVF to its audience but has also set a new standard for content creators in India.
TVF's impact is further underscored by its domination of IMDb's global list of top 250 TV shows, with seven of its shows making the prestigious list. This achievement is a testament to TVF's storytelling prowess and its ability to engage audiences worldwide.
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Looking ahead, TVF has an exciting lineup of shows for 2024, including new seasons of fan favourites like 'Panchayat', 'Kota Factory', and 'Gullak'. These shows have struck a chord with viewers for their authentic portrayal of everyday life, further solidifying TVF's position as a leader in the digital content space. Jitendra Kumar is one of the most famous Internet stars who gained popularity majorly through his works in TVF projects.