Have you ever wondered how much Bollywood stars earn every time they promote a brand? The numbers might surprise you. Priyanka Chopra is the highest-paid Bollywood celebrity on Instagram when it comes to sponsored posts.
How Much Does Priyanka Chopra Jonas Charge Per Instagram Post?
Priyanka Chopra reportedly charges $532,000 for a single Instagram post, according to the Instagram Rich List 2023. With over 92.8 million followers, she ranked 29th on the global list of highest-earning celebrities on the platform.
Based on the current exchange rate, $532,000 is approximately Rs 5.10 crore. But if calculated based on the 2023 exchange rate, the amount sums up to Rs 4.31 crore.
Not every Instagram promotion costs the same. Stories are usually the least expensive, while feed posts with links cost more. The biggest deals are often brand collaborations, where a celebrity and a brand post together.
Besides promotions, Priyanka also uses Instagram to share updates about her films and offer fans a peek into her personal life.
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Meanwhile, Priyanka Chopra, singer Nick Jonas, and their daughter Malti Marie arrived in Hyderabad on Sunday. A paparazzi page posted a video of the family leaving the airport, which has now gone viral. The actress returned to the city to finish filming Varanasi, a movie directed by SS Rajamouli.
Varanasi, which will be released in theatres on April 7, 2027, stars Priyanka and Mahesh Babu in the key roles. The movie creates a global journey by fusing science fiction themes like time travel with mythology and Indian tradition.
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For the unversed, Priyanka Chopra Jonas is making a comeback to Indian-language cinema with Varanasi. Her most recent appearance was in the 2019 film The Sky Is Pink.