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If you simply use Google Chrome in the default configuration, you’re not necessarily surfing in the most efficient way possible. Yes, Chrome works just fine right out of the box — it’s speedy and safe and packed with useful extras like Safety Check, which quietly keeps track of your browser to make sure there isn’t anything there that could threaten its security.

One of the best things about Safety Check is that you do not have to turn it on manually. It automatically scans in the background and alerts you when it detects something that requires your attention — such as unsafe extensions, outdated software or suspicious sites. It has also gotten smarter over time, even teaching itself to identify websites that harass you with notifications.

Now, Google is taking that a step further.

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Chrome’s Smarter Way to Handle Notification Spam

According to 9to5Google, Chrome’s Safety Check will now automatically revoke notification permissions from certain websites — without needing your input. Here’s how it works:

- Chrome identifies websites that send frequent notifications but show low user engagement (meaning you rarely interact with them).

- Once detected, Chrome will disable notification access for those sites automatically.

- You’ll get a notification when this happens, along with an option to restore permissions if you want.

The concept is all fairly straightforward: help you tidy up your notifications, without forcing you to go digging through settings, or trying to remember which sites you muted last year.

How to Manage or Restore Revoked Permissions

If Chrome revokes notifications you actually want, you can easily restore them:

1. Go to Settings → Safety Check.

2. Review the sites Chrome has disabled notifications for.

3. Tap Restore for any site you trust.

You’ll have to repeat this if Chrome revokes them again later — unless you disable the auto-revocation feature entirely.

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A Few Caveats

Google hasn’t clearly defined what counts as “low engagement,” so there’s a chance some websites you still care about might get caught in the filter. To avoid that, visit those sites regularly, or disable the feature altogether.

And this is not going to have an impact on the notifications from the Progressive Web Apps (PWAs) that you’ve installed on your device — those will be able to work as before.

The Bottom Line

Chrome’s new notification clean-up feature is a small but smart move. It gives users a quieter, less cluttered browsing experience while still letting them take control. It’s one of those updates that you might barely notice — until you realize how much calmer your notification tray feels.