- By Prateek Levi
- Wed, 19 Feb 2025 06:16 PM (IST)
- Source:JND
Haier Lumiere Series Refrigerator Launched: Haier, the brand that has been leading the global appliance market for 16 consecutive years, is back with something truly innovative – the Lumiere Series. This new range of 4-Door Convertible Side-by-Side refrigerators is the first of its kind in India. What makes this series special? It’s the perfect blend of cutting-edge technology, flexible storage options, and modern design – all aimed at making your kitchen smarter and more efficient.
Looks That’ll Make You Want It in Your Kitchen
One thing’s for sure, these fridges are designed to turn heads. Haier’s Lumiere range comes in three beautiful finishes: Mirror Glass, Black Glass, and Inox Steel. They’ve got a modern, premium feel that will blend perfectly with any contemporary kitchen.
Space, Space, and More Space
If you’re tired of playing Tetris with your groceries, the 520L capacity in the Lumiere fridge will be a game-changer. The fridge section alone has 350L of space, so there’s room for all your fresh produce. Plus, it’s got a 90L convertible space that lets you swap between fridge and freezer depending on what you need at the time. There's also an 80L freezer zone, so you’ve got plenty of space for frozen foods, ice cream, and more.
AI and Smart Features to Make Your Life Easier
Haier’s got some cool tech in this fridge. The Smart Sense AI feature learns how you use your fridge and adjusts cooling to save energy when it’s not needed. So, not only does it keep your food fresh, but it also helps lower your electricity bill. Plus, you can control it from your phone with the Wi-Fi connectivity feature – imagine being able to adjust your fridge settings while you’re out shopping or lounging on the couch!
The “My Zone” Is a Total Game-Changer
Here’s a feature that’s perfect for anyone who’s picky about food storage: “My Zone.” This section lets you customize the temperature for things like cheese, drinks, and spices. There are three settings—Cheese Mode, Beverage Mode, and Spices Mode—that keep your food just the way it should be. No more worrying about your cheese going hard or your spices losing their flavor.
A Colorful Digital Display That’s Actually Useful
One of the standout features of the Lumiere series is its colorful digital display. It’s not just for looks; the colorful panel makes it super easy to control your fridge. You can change the temperature or switch modes with just a touch of a button. Plus, the display adds a modern, sleek look to the fridge, which is a nice bonus.
Bright Lighting to Make Everything Easy to Find
We’ve all struggled to find things at the back of the fridge. But with Haier’s Lumiere series, that’s no longer an issue. It’s got the largest surface LED panel in India, which lights up the whole fridge with bright, clear light. Even the small stuff in the back is easy to see.
Keeping Your Food Fresh and Healthy
Haier knows that freshness matters, so the Lumiere fridge has special compartments to keep your fruits and veggies fresher for longer. It also comes with Anti-Bacterial Technology (ABT), which eliminates 99.99% of bacteria. This helps keep everything fresh and safe to eat, extending the shelf life of your food.
Commenting on the launch, Mr. NS Satish, President - Haier Appliances India, said, “We take immense pride in revolutionizing the Indian home appliance industry with the launch of India’s first locally manufactured 4-Door Refrigerator. This milestone reflects Haier’s unwavering commitment to customer-inspired innovation and technological excellence. The Lumiere series is more than just an appliance—it represents a new era of intelligent, design-forward, and high-performance refrigeration, tailored to the evolving needs of modern and premium Indian consumers. At Haier India, we continue to redefine industry standards by delivering offerings that blend convenience, efficiency, and cutting-edge advancements, reinforcing our position as a leader in the market.”
How Much Is It and Where Can You Get It?
If you’re looking to get your hands on one, the Lumiere series starts at INR 1,24,490. You can find these fridges on Haier’s website, popular e-commerce platforms, and retail outlets across India. The series comes in three models:
-HRB-600MGU1 – Mirror Glass Finish
-HRB-600KGU1 – Black Glass Finish
-HRB-600IS – Inox Steel Finish
Quick Recap of Key Features:
520L capacity – Big enough for large families or those who need extra space.
Convertible storage – Switch between fridge and freezer modes based on your needs.
Smart Sense AI – Learns your usage and adjusts cooling to save energy.
Wi-Fi connectivity – Control your fridge from anywhere via your phone.
My Zone – Customize temperature for different foods like cheese, drinks, and spices.
Colorful digital display – Easy-to-use panel that adds a sleek touch.
Bright LED lighting – Never lose track of what’s in the back of the fridge.
Anti-bacterial technology – Keeps food fresh and safe.
Haier’s Lumiere Series really does offer a lot for those looking for both style and substance. It’s an intelligent, high-tech fridge that keeps your food fresh, makes your life easier, and looks great while doing it. Definitely worth considering if you’re in the market for a new fridge!