• Source:JND

JAPANESE TV giant Sony has announced the launch of its premium OLED TVs - BRAVIA XR 80L models in India. The big screens pack 4K screen resolution and come in four sizes between 55 to 83 inches across five models. Sony has announced the pricing and availability details of the 65-inch model. Details of the other models will follow soon.

Sony Bravia XR A80L OLED TVs Price and Offers

The Bravia XR 65A80L OLED will be available at Rs 349,900. Plus, cashback up to Rs 12,500 is coupled with a two-year warranty. It will be available across Sony's official website, official retail outlets and popular e-commerce platforms.

Other screen options in the series include - 55, 77, and 83 inches.

Sony Bravia XR A80L OLED TVs Specifications

The TVs come with the Cognitive Processor XR and 4K XR OLED screens that support upscaling low-resolution content via XR 4K upscaling and producing over 1 billion colours. It comes with Cinema, Vivid, Graphics, Game and more picture modes.

For immersive multimedia, the TVs ship with 5.1 Acoustic Surface Audio+ plus XR Surround. The models come with Sony BRAVIA Cam that can recognise the viewer's position and tune the audio accordingly.

All the TVs come with Google TV UI with Google Assistant built-in and 10,000+ app support. The offerings also support HomeKit and Apple AirPlay2. For a fun-filled gaming experience, it packs Auto Genre Picture Mode and Auto HDR Tone Mapping with HDMI 2.0 support, Variable refresh rate (VRR), Auto Low Latency Mode (ALLM), frame rate of 4k 120fps and a Game Menu.

The A80L series also comes with BRAVIA CORE for IMAX content. Additionally, the TV support Dolby Atmos/Vision. Plus, the offerings have been calibrated for Netflix content via the Adaptive Calibrated Mode and IMAX Enhanced.

Meanwhile, the TV market is facing competition as Samsung recently announced the Neo QLED TV lineup in India. Sony is also hypercharged if we talk of recent TV launches.