- By Shivangi Sharma
- Wed, 09 Jul 2025 10:44 PM (IST)
- Source:JND
In a major leadership shakeup, Linda Yaccarino has stepped down as CEO of X (formerly Twitter) after a two-year tenure leading Elon Musk’s social media company. Though Yaccarino did not cite a specific reason for her resignation, her departure adds to the growing instability around Musk’s ventures and comes amid rising tensions with political figures and declining sales at Tesla.
In a heartfelt post on X, Yaccarino wrote, “After two incredible years, I've decided to step down as CEO of X. When @elonmusk and I first spoke of his vision for X, I knew it would be the opportunity of a lifetime... I'm incredibly proud of the X team, the historic business turnaround we have accomplished together has been nothing short of remarkable.”
She reflected on milestones during her leadership, including efforts to restore advertiser confidence, prioritise user safety, especially for children, and the rollout of features such as Community Notes and the soon-to-be-launched X Money. She closed her statement by reaffirming her faith in the platform’s mission and promising to remain active as a supporter, “I'll be cheering you all on as you continue to change the world. As always, I'll see you on X.”
ALSO READ: UAE Golden Visa At Rs 23 Lakh For Indians? Here's Truth Behind Viral News About Lifetime Visa Claims
Yaccarino’s Rise And Tenure At X
Born in 1963, Linda Yaccarino is a seasoned media executive with a strong background in advertising. Before joining X, she served as Chair of Global Advertising & Partnerships at NBCUniversal, where she was credited with modernising the company’s ad sales and played a key role in launching the Peacock streaming platform.
Yaccarino joined X in June 2023 following a series of high-level conversations and negotiations with Elon Musk, who had acquired Twitter in a USD 44 billion deal. Her primary mandate was to professionalise the platform, improve monetisation, and position X as an “everything app” while managing Musk’s unpredictable public image.
Her exit leaves the company at a critical juncture. X continues to face scrutiny over content moderation, AI-generated misinformation, and advertiser concerns. Yaccarino’s departure also adds pressure on Musk, who is battling political backlash and business challenges elsewhere.
