Mobile app-based beauty and home care service provider Urban on Monday filed preliminary documents with the capital markets regulator Sebi to raise Rs 1,900 crore through an initial public offering (IPO). According to the draft red herring prospectus (DRHP), the company proposes to raise Rs 429 crore by selling fresh shares and said existing investors plan to sell shares worth Rs 1,471 crore.

Those selling shares through the Offer for Sale (OFS) route are Accel India and Elevation Capital, Bessemer India Capital Holdings II Ltd, Internet Fund V Private Limited and VYC11 Limited.

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The company has proposed to spend Rs 190 crore for new technology development and cloud infrastructure, Rs 70 crore for office lease payments, Rs 80 crore for marketing activities and the balance to be used for general corporate purposes.

The Urban Company operates a technology-driven, full-stack online marketplace for quality-driven services and solutions in various home and beauty categories. As of December 31, 2024, it was present in 59 cities across India, the United Arab Emirates, Singapore and Saudi Arabia, of which 48 cities were in India.

Its platform enables customers to order services such as cleaning, pest control, electricians, plumbing, carpentry, appliance servicing and repair, painting, skin care, hair grooming and massage therapy. These services are provided by independent service professionals at the customer’s convenience.

Kotak Mahindra Capital Co., Morgan Stanley India Co., Goldman Sachs (India) Securities and JM Financial are the lead managers running the books of the issue.

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