BLACKPINK Jennie is back with another powerful statement, and this time, it comes in the form of her latest track, Like JENNIE. Released on March 7 at 2 pm KST (10:30 am IST/12 am EST), the music video coincides with the launch of her debut full-length solo studio album, Ruby. Known for her fierce attitude and unapologetic lyricism, Jennie once again proves why she is a force to be reckoned with.

Following the theme of her previous hit ExtraL, this track carries the same bold energy and self-assured message. Jennie makes it clear—love her or hate her, she’s here to stay. The song’s catchy chorus repeatedly echoes her name, making it instantly addictive. With lines like "They don’t really like Jennie, ‘cause they could never be Jennie," she directly addresses her critics, reinforcing her status as one of the biggest global icons in Kpop.

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The BLACKPINK star doesn’t just acknowledge the negativity thrown her way—she flips it into a declaration of power. With lyrics like "Who else got ‘em obsessed like Jennie?" and "Special Edition, and your AI couldn’t copy," she asserts her uniqueness and irreplaceable presence in the industry. The song also includes a sharp nod to past relationships, implying that her exes will be the ones regretting their loss while she continues to shine.

The Like JENNIE music video mirrors the song’s bold message, brimming with confidence and high-energy visuals. Jennie takes center stage, declaring her unstoppable momentum with lines like "I've slayed it, and I graved it." She directly calls out those who talk behind her back, daring them to "keep shading" her while she continues to rise above.

In a final challenge to her critics, she asks, "Have you ever met Jennie?"—a statement that reinforces her dominance and untouchable aura. From the production to the performance, every element of the video screams self-assurance, making it an undeniable anthem for confidence and success.

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