- By Srishti Pandey
- Mon, 21 Oct 2024 10:32 PM (IST)
- Source:JND
BLACKPINK Rosé and Bruno Mars have taken the music scene by storm with their latest collaboration, APT. Released on October 18, 2024, the duet has surpassed Taylor Swift and Post Malone's Fortnight to become the biggest male-female duet debut of the year. Within 24 hours of its release, APT has broken several records, making history across multiple platforms.
APT quickly became a sensation, achieving over 10 million views on YouTube in record time, making it the most-liked and fastest-growing duet on the platform in 2024. This accomplishment dethroned Swift and Malone's Fortnight, which had held the title since its release in April and even won the Best Collaboration award at the 2024 Video Music Awards.
The song's success wasn't limited to YouTube. APT climbed to the top of iTunes charts in 51 regions, including Australia, France, and the Philippines, and debuted at No. 8 on the U.S. iTunes chart. This achievement makes Rosé the first Asian female solo artist to break into the top 10 on the U.S. iTunes chart, marking a significant moment for her international career.
#ROSÉ and Bruno Mars' "Apt." rises to #1 on the global Spotify chart for the first time with a new daily high of 11.58 million streams. pic.twitter.com/U88hoxrNo8
— chart data (@chartdata) October 21, 2024
APT is inspired by a traditional Korean game called the 'apartment game,' adding a cultural touch to the song’s global appeal. This creative connection between Rosé's roots and the broader international audience has been met with enthusiasm, further establishing her as a trailblazing artist in the global music scene.
In addition to its worldwide success, APT achieved a real-time all-kill on major Korean streaming platforms, including Melon, Genie, Flo and BUGS, securing the No. 1 spot. This marks Rosé's first solo No. 1 on Melon's Top 100 chart, highlighting her growth as a solo artist outside her work with BLACKPINK. Fans of both Rosé and Bruno Mars are eagerly awaiting what the two artists will do next, as their collaboration continues to dominate the charts and make waves across the music industry.