• Source:JND

Facebook and Instagram Monetisation: Meta already offers a variety of different options to let the creators on the platform earn a good amount of money just by posting content. In a new update, Meta is now testing invite-only holiday bonuses for creators based in the United States, South Korea and Japan.

With this, the company has announced that the Instagram and Facebook creators will get money based on the number of reels played and photo views during the bonus period. Do note that the creator profile must have passed the Content Monetisation Policies in order to be a part of this scheme.

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"The holiday bonus will be given to creators who share their work via reels and images (both single-image uploads and carousels). Until the end of the year, select creators will be invited to try this new benefit," Meta said in a blog post on Monday.

Additionally, Meta disclosed that over a million producers currently have active Instagram subscriptions. Within a year of the program's introduction, Instagram reached the one million user milestone. India is among the more than 35 nations where the programme is accessible.

Meta has released additional promotional tools to support artists in growing their subscriber communities. These features include making it easier for you to welcome new subscribers via DMs and Stories, as well as surfacing the Subscribe button when your followers view your content in Feed.

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Facebook is allowing creators to provide their fans with free 30-day subscription trials in addition to expanding the methods for followers to subscribe, including through your Reels and Stories. "We’re also rolling out more control over pricing, so creators can change the price of their subscription over time," Meta stated.

Additionally, the firm promotes the participation of creators in advertisements by providing them with more details on eligibility for ads when they create Instagram Stories. These creators collaborate with brand partners on Partnership Ads and Branded Content. The business stated that when a creator chooses to "Allow brand partner to boost" while producing a story, they will be requested to fix any ad eligibility problems in their material.