Google Trolls Apple Again In New ‘Best Phones Forever’ Ad, Teases Pixel 10 Launch: Check Expected Specifications

Google has returned with a new, tongue-in-cheek episode of its Best Phones Forever campaign, and this time it takes a gentle jab at Apple's iOS 26 and the soon-to-debut iPhone 17 line up. The playful clip features an animated back-and-forth between the two handsets; the iPhone eagerly showcases flashy capabilities unveiled at WWDC 2025, only for the Pixel to point out that most of those tricks have lived on Android for ages. In a smart turn, Google slips in an offhand nod to the forthcoming Pixel 10, building excitement ahead of an expected August launch.

Pixel Trolls iOS 26 Features

In the video:

• iPhone talks up iOS 26 features like:
  • Live Translation for Messages
  • Hold Assist
  • Call Screening
• Pixel responds playfully, pointing out these features have already been available on Android and Pixel phones for years.

The ad ends with a teaser when iPhone asks what Pixel is working on next, setting the stage for the Pixel 10 series reveal.

We have embedded the video in this article so you can watch it too.

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Pixel 10 Series: Expected Launch Timeline

Recent leaks and increased promotional activity suggest that Google may announce the Pixel 10 series on or about August 20. Three devices are expected within the new series:

• Pixel 10
• Pixel 10 Pro
• Pixel 10 Pro XL

Google’s marketing tagline, spotted in a recent ad shoot in Canada, reads:
“Ask more of your phone.”

Expected Specifications and Features (Rumored)