Sony’s PS5 Sales Strong But Slowing : GTA 6 Delay Not Helping

Sony recently unveiled that their current-gen console PlayStation 5, had reached almost equivalent unit sales as that of the PlayStation 4, marking an important milestone for its development. However, despite this remarkable feat, the company anticipates a decline in future sales due to market saturation and an increasingly flattened demand curve. Industry analysts point to the delayed release of Grand Theft Auto 6 as one factor that may hinder PS5 sales momentum. Sony continues to demonstrate strong software support and introduce innovative hardware updates, yet without an anticipated blockbuster like GTA 6, in 2025 sales excitement could take a hit. How Sony navigates this transitional period will become evident over the coming quarters.

Sony's PlayStation 5 sales have come close to equalling that of the PS4, despite global supply chain issues, pandemic-related delays, and economic headwinds. According to its most recent earnings report, the PS5 has sold 77.8 million units since it first hit shelves on February 22, 2020 – trailing behind by only 1.2 million over an approximate four-and-a-half-year period.

Given production challenges, tariff impacts, and limited first-party game releases that have affected the entire industry recently, this accomplishment stands out.

PS5 vs PS4: A Sales Comparison

Sony’s consistent momentum with the PS5, despite its challenges, shows the strong brand loyalty and demand for PlayStation consoles.

While the PS5 slightly lags behind the PS4 at this stage, the gap is minimal—especially considering the tougher landscape PS5 has faced.

Challenges Facing the PS5’s Growth

1. Global Supply Shortages & Tariffs

The PS5 launched during a period marked by semiconductor shortages and global logistical disruptions. On top of that, tariffs and inflation have driven up production and retail costs.

2. Slower Game Development Cycles

Major first-party releases are now spaced further apart, making it harder for console makers to drive upgrades.

3. GTA 6 Delay: A Critical Blow

Perhaps the most significant hit came from the delay of Grand Theft Auto VI (GTA 6), which many believed would be a key driver for PS5 adoption.

Sony's Forecast and Strategic Outlook

Sony remains confident in its trajectory despite these obstacles, with sales for PS5 units projected to decline to 15 million this fiscal year (compared with 18.5 million sold last year), though this may only represent short-term shifts and not any permanent decline.