• By Piyali Bhadra
  • Sat, 10 Jun 2023 12:11 PM (IST)
  • Source:JND

Om Raut's much-awaited film of 2023, 'Adipurush' is all set for its grand release on June 16, where the Prabhas-led film is collecting all attention from the audience. The Bhusha Kumar production also stars Kriti Sanon, Saif Ali Khan, and Sunny Singh in lead roles.

With less than a week before the arrival of the film, the team is now gearing up for the final segment of its promotional campaign with going to extensive planning on the release strategies, where the bookings will start for the film on June 11.

 
 
 
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A post shared by Prabhas (@actorprabhas)

According to a report by Pinkvilla, the makers of the film are not leaving any stone unturned to promote the film. The report states, "Adipurush team is ready to open the doors for their audience to book the tickets from Sunday in full swing. Some select properties might open on Saturday, but the full-fledged bookings plan to open from Sunday morning."

 
 
 
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The theater booking is going in full swing where the film has varied distributors for different versions, where the Hindi version is being looked at by Anil Thadani.

The report states, "The Hindi screen count is expected to be around 4000, whereas the film is targeting a nationwide release on over 6200 screens."

The makers are hoping to cross the collection of Shah Rukh Khan's 'Pathaan', which stood out to be the highest-grossing film of 2023. The report further states, "It's the most anticipated event spectacle of the year and the team is going all out with their release model. There is a chance of it topping 6500 screens too and we shall have an exact count by Wednesday."

The bookings of the film have also opened in the overseas market where the response to the film has been good. The sales in Australia and New Zealand with 7 days to go are already creating a higher buzz than 'KGF 2' or Prabhas's 'Baahubali.'

 
 
 
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A post shared by Kriti (@kritisanon)

The makers released the first trailer of the film, followed by the grand launch concert of the first song of the film by Ajay Atul, titled 'Jai Siya Ram.' Recently, the makers released the final trailer of the film at Tirupati in the presence of the entire cast and crew.