BLACKPINK Jennie has made her much-anticipated solo comeback with her new single, Mantra, released on October 11, 2024. This marks her first solo release in over a year, and excitement has been palpable among fans and fellow band members alike.

Following a series of engaging teasers, Jennie unveiled the music video for Mantra. The video is a visual treat, featuring catchy beats, powerful lyrics, and stunning cinematography. It has quickly captured the attention of viewers, leaving many eager to see it. Jennie’s fellow BLACKPINK members—Jisoo, Lisa and Rosé—were among the first to express their admiration for her new song.

Jisoo took to Instagram, sharing her thoughts on the music video, stating, “There were lots of (MANTRA) cool scenes in the music video,” while sharing a link to the catchy tune. Lisa added her praise, exclaiming, “Omg!!!! @jennierubyjane You ate girl! Congratulations unnie.” Rosé’s enthusiasm was equally evident as she posted, “My girlllllll she badasssassss @jennierubyjane r u kidding me. hot.”

On the professional front, Jennie has been making significant strides. Last December, she announced the launch of her own label, OA (ODD ATELIER), and shortly thereafter, she released collaborative tracks such as “Slow Motion” with Matt Champion and “SPOT!” featuring Zico. Recently, Jennie signed a solo partnership deal with Columbia Records, marking a new chapter in her musical career.

In addition to her music career, Jennie has also been involved in various variety shows. She appeared in the main cast of Apartment 404, alongside renowned personalities such as Yoo Jae-suk and Cha Tae-hyun. Jennie also made a guest appearance on the show My Name is Gabriel, further showcasing her versatility as an entertainer.

Following its release, Mantra achieved remarkable success, quickly climbing to the top of various iTunes charts worldwide. On October 12, data revealed that the song ranked number one in 47 countries, including the U.S., Brazil, and Singapore. This achievement makes Mantra the only song by a female Kpop soloist to top the U.S. iTunes chart in 2024, highlighting Jennie's growing influence in the music industry.

Since her debut with BLACKPINK in 2016, Jennie has continuously evolved as an artist. She was the first member of the group to release a solo single, SOLO and has since followed up with other successful projects, including the track You & Me, which she performed during BLACKPINK's BORN PINK world tour.

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