• Source:JND
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BLACKPINK member Jennie has achieved several milestones in 2023 and experimented with her career as well. She made her acting debut in the series 'The Idol', released her solo song, made her Cannes debut and also toured with her group. She is all set to start a new journey by launching her own label named 'ODD ATELIER'. Jennie has made an official announcement about her label on Instagram and shared some pictures as well. Fans couldn't be more proud of Jennie and are congratulating the singer on her new journey.

Announcing the label, the official Instagram page of ODD ATELIER wrote, "OA, which stands for ODD ATELIER, is a space that aims to create new things that attract attention in a different way from what is usual or expected. It is a label founded by artist JENNIE in November 2023."

 
 
 
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A post shared by J (@jennierubyjane)

Jennie also shared a note for fans in which she expressed her excitement about her new journey. She wrote, "Hi, This is Jennie. This year was filled with many accomplishments and I am so thankful for all the love I have received. I am also excited about what's to come, as I start my solo journey in 2024 with a company that I have established called OA. Please show lots of love for my new start with OA and of course, BLACKPINK. Thank you."

 
 
 
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A post shared by OA (@oddatelier)

On the work front, Jennie is all set to try her hand in a South Korean variety show 'Apartment 404' which will air in 2024. Not much has been revealed about the concept of the show but an intriguing teaser and poster have been unveiled for fans. Apart from Jennie, Yoo Jae-suk, Cha Tae-hyun, Lee Jung-ha, Oh Na-ra and Yang Se-chan will be seen in 'Apartment 404'.

Also Read: BLACKPINK's Jennie To Star In Korean Variety Show 'Apartment 404'

Jennie was earlier in the news for reportedly purchasing a ₩5 billion KRW (about 3.79 million USD) luxury apartment at UN Village in cash. The local South Korean news outlet reported that Jennie bought a villa at UN Village in Seoul without any bank loans and has also registered her new address with the local municipal office.