Adipurush Box Office Report On Day 30 Indicates Movie Makers Should Respect Viewers' Sentiments: 'Adipurush' serves as an example of a highly anticipated film that initially garners significant box office numbers worldwide but quickly loses steam due to negative word-of-mouth. With a reported budget of approximately Rs 700 crore, the film achieved a collection of around Rs 290 crore in India. However, its downward trajectory became evident as it only managed to collect Rs 7 crore on the sixth day, signalling an impending crash at the box office.
Despite making efforts to enhance the film by revising dialogues and issuing apology notes, it has unfortunately failed to gain traction at the box office and continues to underperform. Although the movie grossed Rs 404.25 crore approximately worldwide, the film, on its 29th day of release, managed to collect less the Rs 30 lakhs in India.
Prabhas' film 'Adipurush' made its grand entry into theatres on June 16 amidst a whirlwind of controversies. The movie was released across India in multiple languages, including Telugu, Hindi, Tamil, Malayalam, and Kannada, ensuring a wide reach for the audience.
Here's Why Adipurush Tanked At The Box Office:
Poor Dialogues:
As soon as its first reactions surfaced on its first Friday post-release, viewers were simultaneously angered and entertained by the subpar dialogues in the film, crafted by Manoj Muntashir, a National Film Awards-winning lyricist.
Among the cringe-inducing dialogues were phrases like 'tere bua ke bageeche se' (from your aunt's garden) and 'uski Lanka laga denge' (we will set his Lanka on fire). However, the one that garnered widespread attention and provoked ire was when the character Bajrang (based on Hanuman) responded in a tapori (slang) language, saying, "Kapda bhi tere baap ka, tel bhi tere baap ka, aag bhi tere baap ki, aur jalegi bhi tere baap ki" (The clothes belong to your father, the oil belongs to your father, the fire belongs to your father, and it will burn him too).
Following the strong backlash received for dialogues like these, Manoj and the creators of 'Adipurush' made the decision to revise the language in the controversial lines to honour public sentiments. The amended dialogues began to appear in certain screenings later, with the word 'baap' (father) being substituted with 'Lanka' (referring to the character Ravan's kingdom).
Sub-Par VFX:
After the first teaser of 'Adipurush' was unveiled on Gandhi Jayanti, October 2, last year, it faced heavy criticism for its below-par visual effects (VFX). As a result, Om Raut, the director, decided to delay the release from the first week of January to the middle of June, aiming to enhance and improve its VFX quality.
(Image credit: Twitter)
However, the end outcome did not differ significantly from the first teaser. 'Adipurush' continues to face criticism for its cartoonish visual effects (VFX), which pale in comparison to the relatively advanced special effects seen in Ayan Mukerji's supernatural film, 'Brahmastra', released in September of the previous year.
Wrong Casting Of Prabhas as Lord Ram:
The selection of Telugu superstar Prabhas for the role of Raghav in 'Adipurush' has faced backlash from numerous viewers and critics. Although Prabhas gained fame as the lead in SS Rajamouli's epic ‘Baahubali’ franchise, where his casting was appropriate due to the story's South Indian setting, some argue that his portrayal may not be as suitable for the context of 'Adipurush'.
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However, when it comes to the 'Ramayana', the dynamics change. Devotees argued that Prabhas lacked the perfect blend of simplicity and reverence that someone like Arun Govil portrayed in Ramanand Sagar's 'Ramayan'.