• Source:JND

AI is being used for varying purposes by users. After AI influencer and virtual husband, a virtual model created using AI is now the centre of attention in the media. The pink-haired 25-year-old from Barcelona is a product of artificial intelligence by Rubén Cruz, the founder of The Clueless, a modelling agency in Spain.

According to Euronews, the agency was struggling with projects due to the faults of influencers and models and decided to make one for clients who approached them. The AI woman can earn up to 10,000 euros (over Rs 9 lakh) and 3,000 euros (roughly Rs 2.7 lakh) on average per month.

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"We did it so that we could make a better living and not be dependent on other people who have egos, who have manias, or who just want to make a lot of money by posing," said Cruz. The income of Aitana flows from advertisements and Fanvue, an OnlyFans alternative.

She has over 1.36 lakh followers on Instagram and celebrity fans regularly sneak into her DMs with private messages, assuming her a real-life model. The model is remapped using design experts and Photoshop and represented as engaged in activities like spending the weekend in Madrid.

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Lopez has an extrovert personality and is a dedicated fitness freak, according to The Clueless. The success story of their model has given birth to Maia Lima, their second AI model. The Argentina girl is shy and "her loving nature is manifested in her bisexual orientation."

Maia Lima AI Model (Image:The Clueless)

The business for these models has been overwhelming, the report noted. The AI enhancement can help reduce prices and offer a boost to small firms that cannot afford high-value models. On the other hand, there are concerns about promoting unrealistic perfections, which might influence the younger generation and generate a "sexualised" image of the model.