- By Vikas Yadav
- Mon, 23 Oct 2023 12:58 PM (IST)
- Source:JND
Apple launched its iPhone 15 series at an event last month. While viewers anticipated major AI announcements, the presentation can be marked as 'muted' compared to other tech launches like the Google Pixel 8 models. However, this could change next year. We say this because Apple is reportedly working on its AI tools.
According to Bloomberg's Mark Gurman, the only major AI enhancement in iOS 17 is improved auto-correction. While Tim Cook has stressed that the company has been working on AI for years, a source claimed a "lot of anxiety" around the new AI fever in the office.
The tech giant reportedly developed a large language model - Ajax, which was released internally as "Apple GPT" on a testing basis. Apple plans to implement the model across its product line and aims to spend $1 billion/year in this generative AI endeavour while involving top bosses from different verticals.
Apple's revamped Siri: Touted Siri 2.0, with enhanced capabilities, could debut in 2024. (Image:Unsplash)
John Giannandrea, Senior VP of AI and ML Strategy at Apple, is managing the team responsible for the backend of the new AI system and the efforts around a revamp for Siri. The touted Siri 2.0, with enhanced capabilities, could debut in 2024.
The team of Craig Federighi, Senior VP of Software Engineering at Apple, is working to infuse AI into the next-gen iOS. The expected changes include enhancements in Siri and Messages app using the company's AI chat model. The software group is also planning to inject AI developer-focused tools in Xcode.
Also Read: Apple GPT: The iPhone Maker Is Testing Its In-house AI Chatbot To Take On ChatGPT, Bard
Further, AI integrations within Apple Music are also among the top anticipations. The changes may include AI-generated playlists. Eddy Cue, senior VP of Services at Apple is looking after these changes. AI upgrades such as writing in Pages and creating slides in Keynote are also on the rolls.
Customer service apps within AppleCare will be affected by the AI push too. However, whether the changes will be backed by an on-device mechanism or need cloud support is not clear. Gurman speculates a mixed approach for these integrations.