- By Ashish Singh
- Mon, 09 Oct 2023 04:19 PM (IST)
- Source:JND
Swiggy, India's top food delivery platform, has launched the Swiggy One Lite membership programme, which aims to improve the convenience and rewards for customers across the country. This new membership, which costs Rs 99 for a three-month subscription, has several attractive benefits such as free deliveries, exclusive offers, and discounts.
What Is Swiggy One Lite Membership:
Swiggy One Lite, the only membership programme in India that offers perks spanning food delivery, grocery shopping, and pick-up and drop services, was created to provide consumers with affordability and value. It is regarded as an accessible form of Swiggy One.
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Members of Swiggy One Lite will benefit from great savings and convenience as they use a variety of services, including meal delivery, Instamart, and Genie, for a launch price of just Rs 99 for three months. This programme is expected to deliver subscribers at least a 6x return on their membership cost, making it a compelling option.
Swiggy One Lite Membership Benefits:
A three-month Swiggy One Lite membership entitles users to several benefits. These include an additional 10 free deliveries on Instamart orders for Rs 199 or more and an additional 10 free deliveries on food orders costing more than Rs 149.
Members are also eligible for up to 30% extra discounts at more than 20,000 restaurants, in addition to the normal offerings, making the benefits go beyond only free delivery. Additionally, Swiggy One Lite subscribers can save 10% on Swiggy Genie deliveries costing more than Rs 60.
Anurag Panganamamula, Vice President of Revenue and Growth at Swiggy said, "At Swiggy, we're continually exploring fresh approaches to realise our convenience aim. Swiggy One is one of the best membership programmes in the nation because nine out of ten of its users use two or more services.”
Additionally, Swiggy has made it possible for brands to collaborate with them to provide Swiggy One Lite memberships along with their products, giving customers important membership perks and introducing them to the unmatched convenience and savings that Swiggy has to offer. Swiggy's position as a dominant player in the Indian food delivery and convenience market is further strengthened by this action.