Varun Beverages Starts Commercial Production Of Soft Drinks, Energy Drinks In Gorakhpur

"Our company has today started commercial production of carbonated soft drinks & energy drinks (juices and value-added dairy products to be started) at its production facility at Gorakhpur, Uttar Pradesh," it said. VBL said it is investing about Rs 1,100 crore for the greenfield project. In its latest annual report statement, VBL said it is expanding production capacities in the juices and value-added dairy products segments in 2024.

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VBL operates across six countries. Three markets of the Indian Subcontinent -- India, Sri Lanka, and Nepal contributed 83 percent of its net revenues, while three African countries -- Morocco, Zambia, and Zimbabwe -- contributed the remaining 17 percent in 2023.
VBL accounts for more than 90 percent of PepsiCo's beverage sales volume in India.

It manufactures, markets, and distributes a range of PepsiCo-owned products, which include carbonated soft drinks, carbonated juice-based beverages, juice-based beverages, energy drinks, sports drinks, and packaged drinking water. VBL, which follows the calendar as its financial year, had in 2023 reported net revenues of Rs 16,042.58 crore.

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